To promote your medical practice, you must require location-driven digital marketing strategies for earning more weightage in the digital world. Hence, the local-first marketing technique helps to get more patients. In this article, let us deep dive into the significance of local business listing management and how it can impact your digital presence.
In the medical field, the impact of practice listing in all business directories is often neglected. Most healthcare providers are still ignorant about the power of listing management and how it can reach more people. Remember that the mindful use of local business directories can attract more patients while growing your practice.
A study reported that nearly 83 percent of people prefer online web search to find a care provider or information about a care facility. Hence, the more you enlist your practice, the higher will be the likelihood of visibility by more patients.
At the same time, online listings can help you rule the search results when anyone searches your practice name. There is a high possibility that your practice will be listed as a top choice during a web search.
Since claiming your medical practice on local business directories is an effective way to increase patient acquisition, let us go through the websites specialized in listing medical practices.
Search engines like Google help you rate your practice higher if you are visible in multiple listings. Furthermore, it will help in ranking higher in the SERP. At the same time, make sure to claim your practice on local directories like Yelp and Google My Business. These are the common directories that people often visit before they reach your website. In short, this is where you can create the first impression.
Now that you are clear on how claiming online business listings can make or break your practice, it’s high time to derive a strategy using local business listing management services to grow your practice. Connect with HealthSoul to leverage the potential of local listings for a higher patient acquisition rate.
Significance of medical practice listing
In the medical field, the impact of practice listing in all business directories is often neglected. Most healthcare providers are still ignorant about the power of listing management and how it can reach more people. Remember that the mindful use of local business directories can attract more patients while growing your practice.
A study reported that nearly 83 percent of people prefer online web search to find a care provider or information about a care facility. Hence, the more you enlist your practice, the higher will be the likelihood of visibility by more patients.
At the same time, online listings can help you rule the search results when anyone searches your practice name. There is a high possibility that your practice will be listed as a top choice during a web search.
What are the major business directories where you should list your medical practice?
Since claiming your medical practice on local business directories is an effective way to increase patient acquisition, let us go through the websites specialized in listing medical practices.
General
- Google Business
- Yelp
- Bing
- Yellow Pages
Social
- YouTube
- Four Square
Maps Services
- Google Maps
- Apple Maps
- Uber
- ShowmeLocal
- Here
- Us-info
- Tom Tom
- Hotfrog
- Waze
- Navmii
Medical
- Healthgrades
- Rate MD’s
- Vitals
- Real Patient Ratings
- WebMD
- ZocDoc
- U Compare
- Real Self
- Whatclinic
- Wellness
- HealthSoul
Dentists
- Rank my Dentist
- Dental Insider
- Doctor Oogle
Search engines like Google help you rate your practice higher if you are visible in multiple listings. Furthermore, it will help in ranking higher in the SERP. At the same time, make sure to claim your practice on local directories like Yelp and Google My Business. These are the common directories that people often visit before they reach your website. In short, this is where you can create the first impression.
What should you pay attention to while submitting your practice information to all directories?
- Make sure to claim the above-listed directories with the same accurate information
- You can claim your practice for free without spending a single penny. Just make sure that you’re submitting the right information.
- Select the directories with higher domain authority. They are the ones that perform well on the search engine results
- Keep an eye on all directories for reviews as well. Reviews can improve your digital reputation.
- Positive reviews can help you shine while you can take control of negative reviews. Nearly 40 percent of patients disregard reviews if providers give thoughtful responses. Timely responses can double the rate of patient satisfaction score.
- Add or update the following information in all directories accurately. The basic details to be filled in include:
- Practice name
- Description
- Contact details (email, phone, fax number)
- Business hours and working schedule
- Photograph with logo
- Services and pricing
Wrapping Up
Now that you are clear on how claiming online business listings can make or break your practice, it’s high time to derive a strategy using local business listing management services to grow your practice. Connect with HealthSoul to leverage the potential of local listings for a higher patient acquisition rate.