Over the past few years, digital transformation and consumer behavior have changed the shape of the healthcare landscape. Healthcare consumers have become digitally savvy and are demanding the same transparency, quick response, and convenience as they experience in other industries.  Along with that, cost-consciousness among consumers is increasing as high deductible plans are gaining popularity.…

You need to be where your customer is. Your patient is online so it is imperative that the doctors should establish a strong foothold in the online world. According to a recent study, half of the patients look online for any medical symptoms and treatments, before visiting a doctor. If you have an online presence,…