Any product ever made relied on marketing strategies to get known and reach its target markets. Traditionally, it was through large billboards, television and newspaper ads, radio announcements, and event partners. But since the birth of the internet and the…
Healthcare companies seeking to attract new patients online must first build their authority by positioning themselves as a source of trusted, professional information. Content marketing is a cost-effective way to engage audiences and convert them into new customers. An authority-building…
Patient recall messages (PRM) are essential tools that healthcare organizations and professionals can use to improve patient healthcare. They’re also effective at enhancing patient management to administer optimum care. PRMs are short, written communications sent directly to patients after they…
